Sammy Hagar Plays Contractors’ Holiday Party

Sammy Hagar Plays Contractors’ Holiday Party
Greg Jenkins and the Team at Bravo Productions incorporate the Scentevents system to enhance the performance of Sammy Hagar txt_sammy

KH&S Contractors chose a potent all-red theme for its holiday party and brought Sammy Hagar for a two-hour concert. The party was a red-hot ticket, so to speak. Or, at least, the look of the event on December 1 at the Grove in Anaheim for 800 guests featured red in abundance – a nod to both the traditional holiday hue and the company’s record-breaking sales year.

The main space featured 10-foot-tall columns covered in red fabric, from metallic shag to sequins. Giant flower displays incorporated red purses, Western boots, heating and plumbing supplies, chains, feathers, and other miscellanea. A 40-foot-long water wall served as a focal point to the stage, where Sammy Hagar performed a two-hour concert of both old and new tracks. Invitations and guest credentials had the look of concert tickets. Four scent machines gave the space the scent of cinnamon candy.

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