JAFRA Cosmetics

Radar Creative worked with Jafra’s marketing department in order to create a spa-like experience for 500 women. Sounds easy, right? But when you have less than 45 minutes to change the room from a general session to a full-out spa environment, it allows for challenges to arise. So Radar got in the right mood immediately by playing soft relaxing music and lighting candles on every table during the change-over. They also played a soothing wallpaper loop while women entered the room.

2_jafra 3_jafra 4_jafra 21m